Should I Use A Pop Up On My Site?
How you go about getting visitors to opt-in to your list has always been a bone of contention with many marketers favouring a static sign up form which offers some form of free report or ebook, whilst others favour the dreaded “Pop-Up” – this is a lead capture form which pops up normally after a few seconds of someone landing on your web page.
I personally do not like pop-ups and have tried to avoid using them on any of my sites since carrying out a trial on one of my websites.
The way I measured the results of this trial were fairly straightforward in as much as what I was monitoring was the number of sign- ups versus the “bounce rate” of visitors to my site (bounce rate is where a visitor arrives and then immediately leaves without taking any time to read my content).
My test results showed a dramatic increase in “bounce rate” with only a marginal increase in opt-ins to my newsletter.
With these results to hand, it was for me an easy decision to make and remove all pop-ups from my websites.
I don’t know about you, but nowadays, many of the websites I visit, use “exit pop-ups” to capture visitors attention and hopefully get them to opt-in to their lists or view an offer.
Due to test results from the trial of the normal pop-ups, I was reluctant to bother with them – until now.
I recently completed a trial of new kind of exit pop-up and the results are in – WOW!
This is an exit pop-up with a major difference to any others I have seen – not only can you capture email addresses and encourage people to view your offer, but you can use it to show sales pages of any product you are promoting as an affiliate……not just a link, but the whole sales page appears on your website increasing your click through rate and sales DRAMATICALLY!!!
If you are reading this review on my website, you can see this in action now. Just hover your mouse over your search bar – as if you were going to leave and the exit pop-up will appear, displaying the whole sales page of whatever it is I am currently promoting………awesome or what and your visitor didn’t need to click on any links to get there.
Now, can you see why I am raving about this tool.
Right, now here is the best bit……this is a FREE WordPress plug-in.
There is an upgrade option in which you can rotate different forms……. See the chart below. You don’t need to upgrade to get the power of this tool. Grab your free version now and increase Your sales or opt-ins.
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